Customer Feedback

When it comes to advertising, customer feedback is an often-underutilized goldmine. Your customers provide real-world insights into what works, what doesn’t, and how your brand is perceived. Unfortunately, most marketing agencies overlook a vital resource that: your customer service department. By encouraging collaboration between your marketing agency and your customer…

In today’s rapidly evolving marketplace, understanding and integrating customer insights into corporate strategy is more crucial than ever. Companies that excel in this integration not only respond more effectively to consumer needs but also enjoy a competitive advantage. The role of marketers on the board is pivotal in translating these…